In describing Rick Santorum's potential strategy following his rise after the last series of primaries, I thought this NYTimes article does a good job summarizing the strategic grid we talked about in class
According to the article, Romney needs to Either choose the opponent on candidate strategy or the opponent on opponent strategy, probably the former
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Candidate on Candidate:
The Princer Movement, both 'the true conservative'
and economically middle of the road
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Opponent on Candidate
"Romney needs to find a way to
portray his latest rival (fairly accurately) as the consummate Bush-era
Republican"
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Candidate on opponent:
Flip-flopper, Bain 'wall street insidee'
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Opponent on opponent
" rebrand himself with primary
voters by embracing a more rigorously right-wing policy agenda"
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